{"id":37742,"date":"2015-12-15T13:00:35","date_gmt":"2015-12-15T19:00:35","guid":{"rendered":"http:\/\/blog.cpanel.com\/?p=37742"},"modified":"2015-12-15T13:00:35","modified_gmt":"2015-12-15T19:00:35","slug":"3-ways-to-boost-your-marketing-in-2016-with-cpanel-whm","status":"publish","type":"post","link":"https:\/\/devel.www.cpanel.net\/blog\/partners-and-customers\/3-ways-to-boost-your-marketing-in-2016-with-cpanel-whm\/","title":{"rendered":"3 Ways to Boost Your Marketing in 2016 with cPanel &#038; WHM"},"content":{"rendered":"<p>There are only 2 1\/2 weeks left in 2015, and if you\u2019re anything like our marketing department, you\u2019re already thinking about what you\u2019ll be doing in 2016. If you haven\u2019t started thinking about it, it\u2019s time to freak out. Yeah, I would definitely be freaking out.<\/p>\n<p>I\u2019m only half kidding, but to make it easier, our team has come up with a few ideas to help you better market cPanel &amp; WHM in 2016 &amp; beyond.<\/p>\n<h1>Out with the old<\/h1>\n<p>Last March, we rolled out all new branding, including a redesign of all our logo assets. So far we have focused on getting everything in order on our end, and we haven\u2019t done much in the way of making sure our partners update their use of our logos. In the coming months, that will change. We will turn into the brand police and starting asking that any old cPanel logos get updated to the latest versions.<\/p>\n<p><img decoding=\"async\" class=\"aligncenter\" src=_-1114.html alt=\"cPanel_Brand_Police_1\" \/><\/p>\n<p>Consistent branding isn&#8217;t only important for us, but it helps you as well. If you\u2019re selling cPanel hosting and a customer sees something other than what they\u2019re seeing from us, they may not recognize it as the same control panel they know and love, and we don\u2019t want you to miss out on potential customers over an old logo.<\/p>\n<p>Luckily, we\u2019ve made it super easy to get everything updated. The <a href=_-1115.html>cPanel Brand Guide<\/a> is the place where you can download web and print-ready versions of our logos, along with our brand &amp; style guide to help you.<\/p>\n<p><img decoding=\"async\" class=\"aligncenter\" src=_-1116.html alt=\"cPanel_Brand_Police_2\" \/><\/p>\n<p>We\u2019ve also just added a super useful white label sales sheet you can <a href=_-1117.html target=\"_blank\" rel=\"noopener\">download<\/a>. This sales sheet gives you the most common features and benefits web hosting customers are looking for that cPanel provides. You can use this as website copy, for print collateral, or whatever else you can think of. It\u2019s a tool from us to you to help you sell more web hosting with less work.<\/p>\n<h1>All the features<\/h1>\n<p>People love to compare when they shop, and it\u2019s evident in the presence of feature and pricing matrixes on almost every web hosting site out there.<\/p>\n<p>For the past few years, we have released three new versions of cPanel &amp; WHM each year, and that number will increase as we move forward. That also means we are always adding new features to our product. By visiting our <a href=_-256.html>release site<\/a> and offering the latest version of cPanel &amp; WHM, you can keep your feature matrix updated with the newest and shiniest features as soon as they become available.<\/p>\n<h1>It&#8217;s all about you<\/h1>\n<p>One of the coolest things about cPanel &amp; WHM is the ability to brand the UI, and with each new release, we\u2019ve made it easier to do. As a hosting provider or reseller, you can completely change the look of the cPanel UI to match your brand guidelines.<\/p>\n<p><img decoding=\"async\" class=\"aligncenter\" src=_-1118.html alt=\"Brandable UI Image\" \/><\/p>\n<p>I can\u2019t tell you how many times people have asked me \u201cwhat\u2019s the difference between the cPanel you work for and the one I use on my hosting provider?\u201d<\/p>\n<p>As someone who deals with branding for the company, I want to pull my hair out, but I think it\u2019s also a testament to how great of a job our customers do at creating unique, branded experiences for their own customers.<\/p>\n<p>If you haven\u2019t read it already, my buddy, Long, recently wrote a great post about<a href=_-1119.html> branding basics for cPanel<\/a>. You should check it out and make sure to add this to your plans for 2016.<\/p>\n<h1>BONUS TIP: Own your own name<\/h1>\n<p>Because we know some of you own your own websites, we felt it was important to remind you to make sure you keep your domain names registered. There\u2019s nothing worse than having to come up with some creative name hack because you didn\u2019t act fast enough, or someone snatched great name from you for lack of paying attention.<\/p>\n<p>Just last week, if you visited <a href=_-1120.html>JebBush.com<\/a>, you would end up on the campaign website for presidential hopeful, Donald Trump. Oops. I imagine there is an IT position opening on one of those campaign teams.<\/p>\n<h1>We&#8217;re here to help<\/h1>\n<p>We hope these tips help you more effectively sell cPanel &amp; WHM, but let us know what else we can do to make this easier for you in the future. We have some ideas of our own we\u2019ll be working on in 2016, but we want to make sure you have the tools and resources you need to make this even easier.<\/p>\n<p>When you succeed, we succeed.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Before you head into 2016, check out these tips to leverage the power of cPanel &#038; WHM to help you sell more web hosting.<\/p>\n","protected":false},"author":77,"featured_media":64453,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"inline_featured_image":false,"footnotes":""},"categories":[81],"tags":[445,129],"class_list":["post-37742","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-partners-and-customers","tag-cpanel-whm","tag-marketing"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v21.6 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>3 Ways to Boost Your Marketing in 2016 with cPanel &amp; WHM | cPanel<\/title>\n
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